brand: matter to consumers

Related concepts

Parents	name Weight: 0.68 , concept Weight: 0.64 , industry Weight: 0.62 , symbol Weight: 0.62
Siblings	label Weight: 0.70 , premium Weight: 0.68 , hermes Weight: 0.67 , chevrolet Weight: 0.66 , pepsi Weight: 0.66

Related properties

Property	Similarity
matter to consumers	1.00
matter for customers	0.87
be important to consumer	0.85
matter to manufacturers	0.81
matter for manufacturers	0.81
be important to customers	0.79
matter	0.77
matter to firms	0.76

Priors about this statement

Cues

Evidence

Clauses

Plausibility inference from child typicality

0.28

Rule weight: 0.66
Evidence weight: 0.54
Similarity weight: 0.77

Evidence: 0.22

Plausible(name, matter) ⋁

Evidence: 0.58

¬ Typical(brand, matter to consumers)

0.26

Rule weight: 0.66
Evidence weight: 0.52
Similarity weight: 0.77

Evidence: 0.17

Plausible(symbol, matter) ⋁

Evidence: 0.58

¬ Typical(brand, matter to consumers)

Plausibility inheritance from parent to child

0.07

Rule weight: 0.09
Evidence weight: 0.94
Similarity weight: 0.77

Evidence: 0.63

Plausible(brand, matter to consumers) ⋁

Evidence: 0.17

¬ Plausible(symbol, matter)

0.07

Rule weight: 0.09
Evidence weight: 0.92
Similarity weight: 0.77

Evidence: 0.63

Plausible(brand, matter to consumers) ⋁

Evidence: 0.22

¬ Plausible(name, matter)

Remarkability exclusitivity betweem a parent and a child

0.10

Rule weight: 0.58
Evidence weight: 0.23
Similarity weight: 0.77

Evidence: 0.78

¬ Remarkable(brand, matter to consumers) ⋁

Evidence: 0.98

¬ Remarkable(symbol, matter)

0.10

Rule weight: 0.58
Evidence weight: 0.23
Similarity weight: 0.77

Evidence: 0.78

¬ Remarkable(brand, matter to consumers) ⋁

Evidence: 0.99

¬ Remarkable(name, matter)

Remarkability exclusitivity between siblings

0.03

Rule weight: 0.13
Evidence weight: 0.27
Similarity weight: 0.77

Evidence: 0.78

¬ Remarkable(brand, matter to consumers) ⋁

Evidence: 0.94

¬ Remarkable(premium, matter)

0.02

Rule weight: 0.13
Evidence weight: 0.24
Similarity weight: 0.77

Evidence: 0.78

¬ Remarkable(brand, matter to consumers) ⋁

Evidence: 0.98

¬ Remarkable(label, matter)

Remarkability from parent implausibility

0.29

Rule weight: 0.42
Evidence weight: 0.89
Similarity weight: 0.77

Evidence: 0.22

Plausible(name, matter) ⋁

Evidence: 0.78

Remarkable(brand, matter to consumers) ⋁

Evidence: 0.63

¬ Plausible(brand, matter to consumers)

0.29

Rule weight: 0.42
Evidence weight: 0.89
Similarity weight: 0.77

Evidence: 0.17

Plausible(symbol, matter) ⋁

Evidence: 0.78

Remarkable(brand, matter to consumers) ⋁

Evidence: 0.63

¬ Plausible(brand, matter to consumers)

Remarkability from sibling implausibility

0.46

Rule weight: 0.60
Evidence weight: 1.00
Similarity weight: 0.77

Evidence: 0.63

Plausible(brand, matter to consumers) ⋁

Evidence: 0.98

Remarkable(label, matter) ⋁

Evidence: 0.17

¬ Plausible(label, matter)

0.46

Rule weight: 0.60
Evidence weight: 1.00
Similarity weight: 0.77

Evidence: 0.63

Plausible(brand, matter to consumers) ⋁

Evidence: 0.94

Remarkable(premium, matter) ⋁

Evidence: 0.19

¬ Plausible(premium, matter)

Salient implies Plausible

0.20

Rule weight: 0.28
Evidence weight: 0.72
Similarity weight: 1.00

Evidence: 0.63

Plausible(brand, matter to consumers) ⋁

Evidence: 0.77

¬ Salient(brand, matter to consumers)

Similarity expansion

0.65

Rule weight: 0.85
Evidence weight: 0.99
Similarity weight: 0.77

Evidence: 0.58

Typical(brand, matter to consumers) ⋁

Evidence: 0.02

¬ Typical(brand, matter)

0.63

Rule weight: 0.85
Evidence weight: 0.85
Similarity weight: 0.87

Evidence: 0.78

Remarkable(brand, matter to consumers) ⋁

Evidence: 0.69

¬ Remarkable(brand, matter for customers)

0.61

Rule weight: 0.85
Evidence weight: 0.93
Similarity weight: 0.77

Evidence: 0.63

Plausible(brand, matter to consumers) ⋁

Evidence: 0.20

¬ Plausible(brand, matter)

0.60

Rule weight: 0.85
Evidence weight: 0.81
Similarity weight: 0.87

Evidence: 0.77

Salient(brand, matter to consumers) ⋁

Evidence: 0.82

¬ Salient(brand, matter for customers)

0.59

Rule weight: 0.85
Evidence weight: 0.81
Similarity weight: 0.85

Evidence: 0.77

Salient(brand, matter to consumers) ⋁

Evidence: 0.81

¬ Salient(brand, be important to consumer)

0.59

Rule weight: 0.85
Evidence weight: 0.81
Similarity weight: 0.85

Evidence: 0.78

Remarkable(brand, matter to consumers) ⋁

Evidence: 0.86

¬ Remarkable(brand, be important to consumer)

0.58

Rule weight: 0.85
Evidence weight: 0.89
Similarity weight: 0.77

Evidence: 0.77

Salient(brand, matter to consumers) ⋁

Evidence: 0.47

¬ Salient(brand, matter)

0.57

Rule weight: 0.85
Evidence weight: 0.83
Similarity weight: 0.81

Evidence: 0.78

Remarkable(brand, matter to consumers) ⋁

Evidence: 0.78

¬ Remarkable(brand, matter to manufacturers)

0.57

Rule weight: 0.85
Evidence weight: 0.83
Similarity weight: 0.81

Evidence: 0.78

Remarkable(brand, matter to consumers) ⋁

Evidence: 0.80

¬ Remarkable(brand, matter for manufacturers)

0.57

Rule weight: 0.85
Evidence weight: 0.79
Similarity weight: 0.85

Evidence: 0.58

Typical(brand, matter to consumers) ⋁

Evidence: 0.51

¬ Typical(brand, be important to consumer)

0.56

Rule weight: 0.85
Evidence weight: 0.81
Similarity weight: 0.81

Evidence: 0.77

Salient(brand, matter to consumers) ⋁

Evidence: 0.82

¬ Salient(brand, matter to manufacturers)

0.56

Rule weight: 0.85
Evidence weight: 0.81
Similarity weight: 0.81

Evidence: 0.77

Salient(brand, matter to consumers) ⋁

Evidence: 0.82

¬ Salient(brand, matter for manufacturers)

0.56

Rule weight: 0.85
Evidence weight: 0.77
Similarity weight: 0.85

Evidence: 0.63

Plausible(brand, matter to consumers) ⋁

Evidence: 0.62

¬ Plausible(brand, be important to consumer)

0.55

Rule weight: 0.85
Evidence weight: 0.82
Similarity weight: 0.79

Evidence: 0.78

Remarkable(brand, matter to consumers) ⋁

Evidence: 0.84

¬ Remarkable(brand, be important to customers)

0.55

Rule weight: 0.85
Evidence weight: 0.81
Similarity weight: 0.79

Evidence: 0.77

Salient(brand, matter to consumers) ⋁

Evidence: 0.82

¬ Salient(brand, be important to customers)

0.54

Rule weight: 0.85
Evidence weight: 0.84
Similarity weight: 0.76

Evidence: 0.78

Remarkable(brand, matter to consumers) ⋁

Evidence: 0.74

¬ Remarkable(brand, matter to firms)

0.54

Rule weight: 0.85
Evidence weight: 0.73
Similarity weight: 0.87

Evidence: 0.63

Plausible(brand, matter to consumers) ⋁

Evidence: 0.73

¬ Plausible(brand, matter for customers)

0.53

Rule weight: 0.85
Evidence weight: 0.82
Similarity weight: 0.76

Evidence: 0.77

Salient(brand, matter to consumers) ⋁

Evidence: 0.77

¬ Salient(brand, matter to firms)

0.52

Rule weight: 0.85
Evidence weight: 0.75
Similarity weight: 0.81

Evidence: 0.63

Plausible(brand, matter to consumers) ⋁

Evidence: 0.68

¬ Plausible(brand, matter for manufacturers)

0.52

Rule weight: 0.85
Evidence weight: 0.76
Similarity weight: 0.79

Evidence: 0.58

Typical(brand, matter to consumers) ⋁

Evidence: 0.56

¬ Typical(brand, be important to customers)

0.52

Rule weight: 0.85
Evidence weight: 0.79
Similarity weight: 0.77

Evidence: 0.78

Remarkable(brand, matter to consumers) ⋁

Evidence: 0.98

¬ Remarkable(brand, matter)

0.51

Rule weight: 0.85
Evidence weight: 0.74
Similarity weight: 0.81

Evidence: 0.63

Plausible(brand, matter to consumers) ⋁

Evidence: 0.69

¬ Plausible(brand, matter to manufacturers)

0.51

Rule weight: 0.85
Evidence weight: 0.74
Similarity weight: 0.81

Evidence: 0.58

Typical(brand, matter to consumers) ⋁

Evidence: 0.61

¬ Typical(brand, matter for manufacturers)

0.51

Rule weight: 0.85
Evidence weight: 0.76
Similarity weight: 0.79

Evidence: 0.63

Plausible(brand, matter to consumers) ⋁

Evidence: 0.66

¬ Plausible(brand, be important to customers)

0.51

Rule weight: 0.85
Evidence weight: 0.69
Similarity weight: 0.87

Evidence: 0.58

Typical(brand, matter to consumers) ⋁

Evidence: 0.74

¬ Typical(brand, matter for customers)

0.51

Rule weight: 0.85
Evidence weight: 0.73
Similarity weight: 0.81

Evidence: 0.58

Typical(brand, matter to consumers) ⋁

Evidence: 0.64

¬ Typical(brand, matter to manufacturers)

0.49

Rule weight: 0.85
Evidence weight: 0.76
Similarity weight: 0.76

Evidence: 0.63

Plausible(brand, matter to consumers) ⋁

Evidence: 0.66

¬ Plausible(brand, matter to firms)

0.47

Rule weight: 0.85
Evidence weight: 0.73
Similarity weight: 0.76

Evidence: 0.58

Typical(brand, matter to consumers) ⋁

Evidence: 0.63

¬ Typical(brand, matter to firms)

Typical and Remarkable implies Salient

0.12

Rule weight: 0.14
Evidence weight: 0.90
Similarity weight: 1.00

Evidence: 0.77

Salient(brand, matter to consumers) ⋁

Evidence: 0.58

¬ Typical(brand, matter to consumers) ⋁

Evidence: 0.78

¬ Remarkable(brand, matter to consumers)

Typical implies Plausible

0.38

Rule weight: 0.48
Evidence weight: 0.79
Similarity weight: 1.00

Evidence: 0.63

Plausible(brand, matter to consumers) ⋁

Evidence: 0.58

¬ Typical(brand, matter to consumers)

Typicality and Rermarkability incompatibility between a parent and a child

0.39

Rule weight: 0.51
Evidence weight: 0.99
Similarity weight: 0.77

Evidence: 0.78

¬ Remarkable(brand, matter to consumers) ⋁

Evidence: 0.01

¬ Typical(symbol, matter)

0.39

Rule weight: 0.51
Evidence weight: 0.99
Similarity weight: 0.77

Evidence: 0.78

¬ Remarkable(brand, matter to consumers) ⋁

Evidence: 0.02

¬ Typical(name, matter)

Typicality and Rermarkability incompatibility between siblings

0.10

Rule weight: 0.14
Evidence weight: 0.99
Similarity weight: 0.77

Evidence: 0.78

¬ Remarkable(brand, matter to consumers) ⋁

Evidence: 0.01

¬ Typical(label, matter)

0.10

Rule weight: 0.14
Evidence weight: 0.98
Similarity weight: 0.77

Evidence: 0.78

¬ Remarkable(brand, matter to consumers) ⋁

Evidence: 0.03

¬ Typical(premium, matter)

Typicality inheritance from parent to child

0.37

Rule weight: 0.48
Evidence weight: 1.00
Similarity weight: 0.77

Evidence: 0.58

Typical(brand, matter to consumers) ⋁

Evidence: 0.01

¬ Typical(symbol, matter)

0.37

Rule weight: 0.48
Evidence weight: 0.99
Similarity weight: 0.77

Evidence: 0.58

Typical(brand, matter to consumers) ⋁

Evidence: 0.02

¬ Typical(name, matter)